We use AI to pre-visualize every campaign, product, retail space, and ad experience before it’s built—so brands don’t waste time, money, or momentum.
We help brands
see into the
future.
Ross Patrick
CEO
Chief Creative Officer
AI Professor
Chief Creative Officer
AI Professor
Ross builds brands at the intersection of creativity, technology, and AI. A former Nike designer turned creative director for Capitol Records, Deutsch LA, and DDW, he’s led global campaigns for brands like Starbucks, Amazon, GM, and Microsoft. Today, Ross leverages decades of brand-building and AI to solve one of marketing’s biggest challenges: producing high-quality, on-brand content at scale for startups, agencies, and Academy of Art University students.
Dan Kohler
President
Chief Strategy Officer
AI Professor
Chief Strategy Officer
AI Professor
Dan is a strategist blending AI with modern brand-building. He’s led global marketing at Subway, Leo Burnett, Anheuser-Busch, and Quigley-Simpson, driving growth and revenue for Fortune 500s and startups alike. Today, Dan leverages decades of strategic and operational expertise to help startups, agencies, and Academy of Art University students scale smarter — using AI to accelerate growth, optimize content, and modernize marketing execution.
Our proprietary tool, The MachineTM, merges brand psychology, market trends, and LLM strategy into one system that generates everything: strategy decks, campaign messaging, visuals, packaging, store concepts, and more.
FREQUENTLY ASKED QUESTIONS
What’s the difference between a logo and a brand—especially now with AI?
A logo is a symbol. A brand is a system.
With AI, we build entire brand ecosystems—strategy, voice, visuals, messaging—fast and intelligently. A great logo can be part of the mix, but it’s not the whole story. We use generative tools and brand psychology to craft everything your audience experiences, so your brand feels consistent, authentic, and impossible to ignore.
How much does an AI-powered brand kit cost?
A base kit starts around $25,000. That includes strategy, creative assets, and tooling. Many clients choose to scale up with additional executions—ads, packaging, retail, social kits, websites and more—custom-built for their audience and channel mix. The value is exponential: faster go-to-market, less waste, smarter iteration.
How fast can this happen?
Faster than you think.
Our process is broken into agile sprints. Depending on scope, you could see a full brand system or ad campaign within 7–14 days. AI accelerates everything—from concept to content—without sacrificing creative vision. If you’re on a deadline, we can prioritize and compress timelines. Just say the word.
I just need an ad campaign. Can you do that with AI?
Absolutely.
We generate high-impact ad campaigns for social, digital, TV, outdoor—you name it. Our AI tools can instantly create content variations, test messaging, and adapt across channels. Whether it’s one killer launch or a full-funnel campaign, we make ads smarter, sharper, and way faster than old-school production cycles.
My website isn’t working. Can you help fix it—or rebuild it with AI?
Yes. But we don’t just fix websites—we reinvent entire brand experiences.
If your site isn’t converting, it’s usually not just a tech problem. We audit everything: brand clarity, copy, design, UX, even photography. Then we use AI to redesign, rewrite, and reimagine what your audience actually needs to see, feel, and do. You’ll have a smarter, better-performing site built for today’s customer.
How do I create a marketing roadmap in the age of AI?
Start with strategy—then let AI do the heavy lifting.
We’ll define your brand’s DNA, audience, and positioning using a mix of market insights and AI-powered tools. From there, we generate messaging, campaigns, and content that scale. Your roadmap becomes a living system—testable, optimizable, and always evolving. We don’t just map the road—we help you drive it, faster.
Be smart. Be bold.
The world of branding
has changed. Forever.
Utilize our highly creative teams
and super-charge it all with the
best technology!
and super-charge it all with the
best technology!