Work with XTRA BOLD to deploy custom AI, activate your agency or brand, and thrive in the new era of creative innovation.
Brand-Building.
AI-Powered.
Human-Led.
Creative on demand – Welcome to THE MACHINE™
WHAT IS IT?
THE MACHINE™ is your AI-powered creative department in a box. Built by ad pros for brand builders, it transforms raw ideas into full-blown creative campaigns. From brand strategy to images, copy, layouts, and more, it syncs human input with machine execution. No fluff, no filler—just pure concept power.
WHAT DOES IT DO?
THE MACHINE™ maps your brand DNA, distills it into a campaign-ready brief, then generates headlines, visuals, layouts, and even music or voiceovers—on command. Need five taglines? A series of Midjourney prompts? A pitch deck? A retail concept? Done. It’s not a tool. It’s your creative superteam—stackable, trainable, and wildly fast.
WHY IS IT GROUNDBREAKING?
Because creative teams don’t need more chaos. They need clarity, speed, and smart systems that think the way they do. THE MACHINE™ integrates strategy, art direction, design systems, copywriting frameworks, and emotional storytelling into a single, intuitive flow. The future of branding isn’t linear—it’s dynamic. This is how we build smarter.
WANT IN?
THE MACHINE™ is currently in pre-launch BETA with limited early access for CMOs, agencies, and creative leaders. If you want to test-drive the future of concepting—and help shape what’s next—reach out now. Great ideas shouldn’t take weeks. With THE MACHINE™, they take minutes.
XTRA BOLD AI helps your brand, agency, or creative team harness the power of AI with precision. We custom-build, install, and train AI agents tailored to your voice, goals, and workflow—delivering award-winning strategy and creative at speed. Let us help you work smarter, create faster, and stay boldly ahead.
Be smart. Be bold.
The world of branding
has changed. Forever.
Utilize our highly creative teams
and super-charge it all with the
best technology!
and super-charge it all with the
best technology!